Ingenico ePayments, the online and mobile commerce division of Ingenico Group, today announced that the innovative music and entertainment platform, TIDAL, selected Ingenico ePayments as its exclusive partner to help process increasing demand for its services and optimize the payment experience for its customers.
As the exclusive launch platform for some of the world’s biggest artists, TIDAL required a partner that could support its rapid international growth, while also helping the company process the thousands of transactions per second (‘tps’) that are generated by high-profile, exclusive album releases such as Kanye West’s ‘Life of Pablo’ and Beyoncé’s ‘Lemonade’. Together, Ingenico ePayments and TIDAL offer TIDAL users around the world a wide range of payment options and currencies, tailored to their local payment preferences. TIDAL works on smart phones, tablets and computers, and delivers an optimized user experience on any device, even at high volumes.
With this exclusive partnership, Ingenico ePayments supports TIDAL’s goal of bringing music lovers and artists closer together, by providing a seamless payment experience that benefits both. Leveraging Ingenico Connect’s suite of integration tools, TIDAL had the flexibility to select a simple and secure integration method that ideally fit their needs. Through the connection to the Ingenico ePayments platform, TIDAL can now provide a simple and fast checkout experience even at peak times such as album launches, and offer a wide portfolio of international payment products.
“We are thrilled to provide TIDAL with credit card and alternative payment processing services, and to work with them to create the best possible checkout experience for their customers,” said David Jimenez, Vice President Global Sales & Marketing for Ingenico ePayments. “Their success creates a very demanding payments environment with huge peak volumes, so we’re very proud to have been selected as their exclusive payment partner.”